Digital Transformation of Banco de Crédito del Perú: Innovation with Interactive Screens and Digital Signage

Ricoh and Banco de Crédito del Perú (BCP) have accelerated digital adoption across all branches of this financial institution by implementinginteractive screens andDigital Signage as part of their managed audiovisual solutions and services. These innovations are designed to offer exceptional experiences to the bank's customers, enhancing interaction and efficiency in each branch.

History and Background:

Banco de Crédito del Perú (BCP) is one of the most important and oldest financial institutions in the country, with a history dating back to the 19th century. Founded on April 9, 1889, by a group of Italian entrepreneurs, BCP has consistently evolved to become the leading commercial bank in Peru. Currently, it has 300 branches, more than 1800 ATMs, and around 5600 agents nationwide.

The primary goal of BCP is to be an ally for Peruvians in turning their plans into reality. To achieve this, the bank has implemented financial education programs, support for entrepreneurs, and various initiatives that contribute to the sustainable development of the country.

Challenge:

BCP faced the challenge of enhancing the customer experience through technology by transforming its network of branches. The following objectives were proposed in this process:

• Improve interaction with customers through interactive screens.
• Educate and inform in a more didactic way using Didactic interactive screens.
• Display audiovisual content in real-time and in a personalized manner, adapted to the reality of each branch.
• Improve operational efficiency through the use of Digital Signage.
• Solve connectivity issues through managed services.

Solution:

Ricoh, as a digital services company, provided BCP with a comprehensive solution withRicoh Digital Signage. This digital signage solution, specifically designed for its branches, included:

• Ricoh interactive screens to enhance communication with customers.
• Didactic interactive screens that allow for better financial education.
• Specialized software and remotely managed technical services throughRicoh AV Managed Services, ensuring continuous and efficient support.
• Consulting, design, and engineering to ensure the solution was perfectly adapted to BCP's needs.

Results:

The implementation of this solution by Ricoh has generated the following results for BCP:

• A significant increase in customer satisfaction thanks to the integration ofinteractive screens for businesses andDigital Signage in its branches.
• Complete transformation of 300 branches nationwide, now equipped with advanced technology to improve the customer experience.
• Personalization of technological solutions to meet the specific needs of each region, ensuring better attention and operational efficiency.

"One of the things we value most about Ricoh is the support provided from the beginning of the project." – Grecia Morales, Deputy Manager of Branch Transformation.

Conclusion

Ricoh LATAM understands the challenges of the financial sector and has developedRicoh Digital Finance, a comprehensive value proposition focused on accelerating digital adoption in financial institutions across Latin America. With integrated solutions likeinteractive screens,interactive digital screens, and managed services such asAV Managed Services, Ricoh is committed to providing exceptional experiences both in the workplace and for the customers of its partners.

Ricoh Latin America and Banco de Crédito del Perú act together in favor of the United Nations Sustainable Development Goals to achieve a better future:

Ricoh at a global level is a company committed to achieving the United Nations Sustainable Development Goals (SDG) by solving social problems through business with the sole purpose of achieving economic growth, a better planet. and a better society.

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